Haris Kotsoglou ▪ Polyomino

Visual Communication & Design Systems

Diotima:
Centre for Gender Rights & Equality

The visual identity for Diotima Centre for Gender Rights and Equality, a feminist non-governmental organization active since 1989 in Greece, gets a complete revamp.

Moving on to a new era, Diotima receives a bold, powerful and colourful new identity, driven by a complete redesign of the organization’s logo. Disrupting the strict geometry of the black letters, the slanted ‘I’ symbolizes a change on perspective and a challenge of established norms. From this small, yet significant insertion, a new symbol appears, resembling a greek letter δ (delta), first letter of Diotima.

Rebranding, Visual identity
Agency: Susami
Commissioned by: Diotima
Published: 2022